Organisations across Samoa have come together to raise awareness of causes and consequences of all forms of gender-based violence, and the urgent need for action to help end the violence once and for all. Below you’ll find a list of events and activities taking place across the country during the campaign. We have done our best to collect as many of them as possible, but it is by no means exhaustive. Unless otherwise indicated, all these events and activities are FREE.

New events and details are being added all the time, so please check back regularly before and during the campaign.

Download the calendar below.



Sell it! Buy it! Wear it! campaign launches
Shops in Apia will be going orange and providing discounts on orange clothing for the week leading up to November 25 giving Samoans an opportunity to be ready for the 16 Days of Activism campaign.


FRIDAY 20 NOVEMBER – International Day of the Child

Freedom of Expression poster competition launches
National Human Rights Institute/Office of the Ombudsman
In association with OHCHR, the competition asks primary school students to design posters focusing on the World Human Rights Day theme “Our rights, our freedoms. Always”. The winning poster from Samoa will represent the Pacific region in Geneva for the International Celebrating Freedom Poster Competition.


Break the Silence Sunday Service
Sermon to be delivered by the Ombudsman, Maiava Iulai Toma
All Saints Church


E te Silafia Lali
Featuring Hon. Prime Minister and Hon. Minister for Women, Community and Social Development
9pm, TV1 Samoa

Seminar for Samoa Chamber of Commerce women members
US Embassy, Samoa Chamber of Commerce
1pm-2pm, Tiafau Fale, Hotel Mellenia, Sogi
Featuring Dr. Avis Jones-DeWeever, Founder of the Exceptional Leadership Institute for Women, a global personal and professional development firm that helps executives and entrepreneurs experience accelerated success while also building a holistic life they love.
Contact: Lote Lima,

WEDNESDAY 25 NOVEMBER – International Day for the Elimination of Violence against Women

Orange Day and White Ribbon Day public parade
Domestic Violence Unit, Ministry of Police and Prison Services
8.30am, from Apia Police station to Government buildings

National Symposium for a Safer Samoa: Men Making a Stand against Violence
Government of Samoa, UNFPA, UN Women, UNESCO
Open to traditional and church leaders, Upolu
Includes launch of “Ways to Preach against Violence” brochure

A Warrior’s Promise – Men Fronting up Say-No to Violence campaign
Samoa Victim Support Group (SVSG)
Keep an eye out for sportsmen and graduates from SVSG Men’s Advocacy Programme promoting ending violence against women messages, as well as brochures on domestic violence, protection orders and sauaga i totonu o aiga.


Tu’i ma Amo – why does intimate partner violence persist? – Public discussion
Galumalemana Steven Percival
As part of the development of a sequel to his film series exploring violence against women and girls in Samoa, Sisi le La’afa – Raise the Sennit Sail, interested members of the public are invited to this public discussion. Galumalemana will be revisiting villages in Falealili and will also conduct workshops in Manono, Apolima, and Savaii where he will also conduct interviews for the documentary sequel.
For more information contact:


Elimination of Violence Against Women Rugby 7s Tournament
Samoa Rugby Union
More information:

SUNDAY 29 NOVEMBER – International Women’s Human Rights Defenders Day

Church service (Lotu) to End Violence Against Women
Contact: Su’a Julia Wallwork,


National Symposium for a Safer Samoa: Men Making a Stand against Violence
Government of Samoa, UNFPA, UN Women, UNESCO
Open to traditional and church leaders, Savai’i


Purple My School campaign
UNESCO, UNAIDS, Ministry of Education, Sports & Culture
Aiming to achieve violence-free schools through sensitisation on the issue of LGBTI bullying at school

Inspiring Young Women’s Forum
Ministry of Women, Children & Social Development, UNFPA & UN Women
Creating a platform for young women to become economically active through dialogue with businesswomen, sharing ideas and best practices, as well as skill demonstrations from local business owners.

TUESDAY 2 DECEMBER – International Day for the Abolition of Slavery

Ending Violence in Samoa (EViS) Roundtable – Human rights and gender-based violence
UN Women, Human Rights Institute of Samoa
12pm-2pm, FAO Conference Room, UN Compound, Matautu-tai, Apia
What does it mean when a man says ‘it is my right to beat my wife’? A discussion panel addressing the interpretations of human rights in relation to gender-based violence.

2nd SPACLALS (NUS Branch) Literary Festival
National University of Samoa
Session 4: Gender-based Violence, Representations & Youth Issues
4pm-5:40pm, NUS Campus.
Contact Iaeli Paletoaga,

WEDNESDAY 3 DECEMBER – International Day for People with Disabilities

Samoa Law Society‘s 4th biennial Law Symposium
December 3&4
Key session: Family Law
The Honourable Judge Tafaoimalo will report on the set up of the Family Court two years on from inception in July 2014 – its mandate, processes, what is working thus far, challenges and risks, ways to manage these challenges.


Training on Human Rights & Protection of LGBTI community from gender-based violence
7-8 December
Contact: Losa Bourne,


Media roundtable discussion – using media to help combat corruption

THURSDAY 10 DECEMBER – World Human Rights Day

Human rights information session
Office of the Ombudsman & National Human Rights Institute
Providing information that will help increase the public’s awareness, access to and understanding of their rights.
For more information: Tracey Lei Mikaele on

Misconceptions on human rights and the impact on gender-based violence – community discussion
Office of the Ombudsman & National Human Rights Institute
A discussion to foster a better understanding and awareness of human rights, as well as to encourage the development of attitudes and values that will ensure not only that human rights are upheld, but will also help prevent gender-based violence.
For more information: Tracey Lei Mikaele on